Your Digital Asset Co-Pilot for long-term crypto wealth
Crypto research, education and analyst access for investors who want a written plan for their digital assets, with a team to question while keeping control of their own decisions.
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What is Collective Shift, and is it right for you?
Collective Shift is an Australian crypto research and education company, founded in Melbourne in 2020 by Ben Simpson. Members get daily research, the Digital Asset Academy, analyst access and the Live Crypto Portfolio, all built around the 5-step SHIFT Method for writing your own plan.
Short answer: it depends on what you need. If you are starting out or want to organise the crypto you already hold, the Accelerator Membership builds your written plan over four live weeks. If you hold A$100k or more in digital assets and want private analyst sessions, Platinum is the closer fit. If you want someone to manage your money, trade for you or give personal financial advice, we are not the right choice, because we do none of those.
As of November 2026. General information only, not personal financial advice.
Invest in the new financial system, for you and the next generation
You didn’t work for decades to let inflation, tax and policy decisions quietly eat what you’ve built.
Money, markets and ownership are moving on-chain. Now it’s about structuring a sensible slice of your wealth into this new system, with the same discipline you’d use for property or shares and a plan that outlives you.
A written plan helps you weigh the risks.
Most investors fall into one of two traps:
Doing nothing: Large balances sitting in cash or on exchanges, earning nothing while the cost of living keeps rising. Quietly going backwards.
Guessing: Buying without a strategy by following headlines or influencers with no structure, no exit rules, no yield and no plan
How the 5-Step SHIFT Method Works in Platinum
Every Collective Shift membership runs on the 5-step SHIFT Method: set your plan in writing with the Strategy Sheet, hold Bitcoin as your core, invest in on-chain businesses with real revenue, filter every coin before you buy, and take profits on the way up with the Profit Ladder. Here is everything that comes with Platinum, our full-year membership.
Research & Insights Platform
- Market research and portfolio updates
- The transparent Live Crypto Portfolio
- Early-stage “native market” research
- Yield and staking insights
Live Strategy Cohort
- Strategy and Foundations
- Asset Selection and Portfolio Construction
- Exchanges, DeFi, Storage and Tax Setup
- Exit Strategy and Investor Psychology
Ongoing Support & Community
- 8 private analyst sessions a year
- Weekly Foundations and Strategy Workshops
- A dedicated client success manager
- The Platinum community
Digital Asset Academy Access
Access to the Collective Shift video education modules
In-Person Masterminds
Two a year with the team and other members, included on all payment plans
The Live Crypto Portfolio
See our analysts’ portfolio buys and sells, with thesis and rebalancing rationale
Private Analyst Sessions
Eight a year on research, portfolio frameworks, wallets, exchanges and DeFi
Collective Shift at a Glance (as of November 2026)
Key facts about Collective Shift, checked in November 2026.
- Founded in Melbourne, Australia in 2020 by Ben Simpson.
- Collective Shift Pty Ltd, ABN 78 650 977 325, registered 11 June 2021.
- A team of 15+ staff providing crypto research and crypto education.
- Rated 4.8 out of 5 from 135+ verified Trustpilot reviews. Read our Collective Shift reviews, or check the company facts on Is Collective Shift legit.
- Every member follows the 5-step SHIFT Method, and our analysts’ buys and sells are shown in the Live Crypto Portfolio.
- Accelerator Membership: 12 months, starting with a 4-week strategy build, with a 14-day money-back guarantee.
- Platinum Membership: includes 8 Private Analyst Sessions a year.
- Strategy call: a 30 to 45 minute call with our team.
- We do not manage money, hold client crypto or give personal financial advice.
Meet Our Leadership Team
Ben Simpson
Chief Executive Officer
I’m Ben Simpson, CEO and Founder of Collective Shift, and I’d like to personally invite you to join our community. At Collective Shift, we’re on a mission to simplify the world of crypto investing and provide you with the tools, education, and insights you need to succeed.
Travis Thomas
Chief Operating Officer
Travis leads operational execution and member experience at Collective Shift, co-hosting The Wealth Shift podcast with Ben Simpson and helping busy professionals, business owners, and investors build structured digital asset systems without the day-to-day noise.
Matt Willemsen
Director of Research
Matt is the Director of Research at Collective Shift, where he leads our internal team of analysts focused on delivering high-quality, research-backed insights across crypto-assets and blockchain technology.
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Common Questions About Collective Shift
What is Collective Shift?
Collective Shift is an Australian crypto research and crypto education company, founded in Melbourne in 2020 by Ben Simpson. A team of 15+ staff publishes research, runs live workshops and supports more than 1,000 members. It does not manage money, hold client crypto or give personal financial advice. Everything is general information to help you build and run your own plan.
How do I get started with Collective Shift?
Most people start with the free investment training, which walks through the 5-step SHIFT Method end to end. If you want to talk it through, you can book a 30 to 45 minute strategy call with the team. Every membership is by application, and which one fits you is confirmed on that call before anything is charged.
What is the SHIFT Method?
The SHIFT Method (Set, Hold, Invest, Filter, Take profits) is the written process every member follows. Set your plan in writing, hold Bitcoin as your core, invest in on-chain businesses with real revenue, filter every coin before you buy, and take profits on the way up with a Profit Ladder. It is a process for long-term investors, not a stream of tips.
Is there a money-back guarantee?
New members of the Accelerator and Platinum memberships are covered by a 14-day money-back guarantee. It is conditional rather than automatic, and any refund is calculated pro rata against what you have already accessed. What you need to do to qualify depends on which membership you hold.
Can I see Collective Shift’s own crypto portfolio?
Yes. The Live Crypto Portfolio shows our analysts’ portfolio buys and sells, with the thesis and rebalancing rationale for each move. It is the company portfolio, run using the SHIFT Method. Past performance is not indicative of future results, and it does not represent the results of any individual member.
Turn Noise Into Strategy. Turn Strategy Into Wealth.
Cut through the chaos of crypto and learn the 5-step SHIFT Method our analysts use. Your journey starts with our free training.
