Your Digital Asset Co-Pilot for long-term crypto wealth

Independent crypto research, education and analyst access to help you structure, grow and protect your digital asset wealth.

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Invest in the new financial system, for you and the next generation

You didn’t work for decades to let inflation, tax and policy decisions quietly eat what you’ve built.
Money, markets and ownership are moving on-chain. Now it’s about structuring a sensible slice of your wealth into this new system, with the same discipline you’d use for property or shares and a plan that outlives you.

Doing nothing or guessing is the real risk.

Most investors fall into one of two traps:

Doing nothing: Large balances sitting in cash or on exchanges, earning nothing while the cost of living keeps rising. Quietly going backwards.

Guessing: Buying without a strategy by following headlines or influencers with no structure, no exit rules, no yield and no plan

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What Our Members Say About Us

Testimonial

Liz

Platinum Member

“Happily Retired Strategy for Cutting Through Crypto Noise”

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Testimonial

Kent

Platinum Member

“Guides My Future Structure & Strategy”

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Testimonial

Michael

Platinum Member

“Extremely Valuable In My Investing Journey”

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Every Collective Shift membership runs on the 5-step SHIFT Method: set your plan in writing with the Strategy Sheet, hold Bitcoin as your core, invest in on-chain businesses with real revenue, filter every coin before you buy, and take profits on the way up with the Profit Ladder. Here is everything that comes with Platinum, our full-year membership.

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Research & Insights Platform

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Live Strategy Cohort

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Ongoing Support & Community

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Digital Asset Academy Access

Access to the Collective Shift video education modules


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In-Person Masterminds

Two a year with the team and other members, included on all payment plans

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The Live Crypto Portfolio

See our analysts’ portfolio buys and sells, with thesis and rebalancing rationale


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Private Analyst Sessions

Eight a year on research, portfolio frameworks, wallets, exchanges and DeFi


Collective Shift at a Glance (as of October 2026)

Key facts about Collective Shift, checked in October 2026.

  • Founded in Melbourne, Australia in 2020 by Ben Simpson.
  • A team of 15+ staff providing crypto research and crypto education.
  • Rated 4.8 out of 5 from 135+ verified Trustpilot reviews.
  • Every member follows the 5-step SHIFT Method, and our analysts’ buys and sells are shown in the Live Crypto Portfolio.
  • Accelerator Membership: 12 months, starting with a 4-week strategy build, with a 14-day money-back guarantee.
  • Platinum Membership: includes 8 Private Analyst Sessions a year.
  • Strategy call: a 30 to 45 minute call with our team.
  • We do not manage money, hold client crypto or give personal financial advice.

Meet Our Leadership Team

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Ben Simpson

Chief Executive Officer

I’m Ben Simpson, CEO and Founder of Collective Shift, and I’d like to personally invite you to join our community. At Collective Shift, we’re on a mission to simplify the world of crypto investing and provide you with the tools, education, and insights you need to succeed.

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Travis Thomas

Chief Operating Officer

Travis leads operational execution and member experience at Collective Shift, co-hosting The Wealth Shift podcast with Ben Simpson and helping busy professionals, business owners, and investors build structured digital asset systems without the day-to-day noise.

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Matt Willemsen

Director of Research

Matt is the Director of Research at Collective Shift, where he leads our internal team of analysts focused on delivering high-quality, research-backed insights across crypto-assets and blockchain technology.

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Common Questions About Collective Shift

What is Collective Shift?

Collective Shift is an Australian crypto research and crypto education company, founded in Melbourne in 2020 by Ben Simpson. A team of 15+ staff publishes research, runs live workshops and supports more than 1,000 members. It does not manage money, hold client crypto or give personal financial advice. Everything is general information to help you build and run your own plan.

How do I get started with Collective Shift?

Most people start with the free investment training, which walks through the 5-step SHIFT Method end to end. If you want to talk it through, you can book a 30 to 45 minute strategy call with the team. Every membership is by application, and which one fits you is confirmed on that call before anything is charged.

What is the SHIFT Method?

The SHIFT Method (Set, Hold, Invest, Filter, Take profits) is the written process every member follows. Set your plan in writing, hold Bitcoin as your core, invest in on-chain businesses with real revenue, filter every coin before you buy, and take profits on the way up with a Profit Ladder. It is a process for long-term investors, not a stream of tips.

Is there a money-back guarantee?

New members of the Accelerator and Platinum memberships are covered by a 14-day money-back guarantee. It is conditional rather than automatic, and any refund is calculated pro rata against what you have already accessed. What you need to do to qualify depends on which membership you hold.

Can I see Collective Shift’s own crypto portfolio?

Yes. The Live Crypto Portfolio shows our analysts’ portfolio buys and sells, with the thesis and rebalancing rationale for each move. It is the company portfolio, run using the SHIFT Method. Past performance is not indicative of future results, and it does not represent the results of any individual member.

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Turn Noise Into Strategy. Turn Strategy Into Wealth.

Cut through the chaos of crypto and learn the 5-step SHIFT Method our analysts use. Your journey starts with our free training.